Sorry, Microsoft — AI isn’t the reason people are buying new laptops
Modern researchby the International Data Corporation ( IDC ) shows that althoughAI PCs are selling welland will likely go forward to , it ’s not the onboard productive AI that ’s get sales — it ’s just the common refresh cycle . Companies like Microsoft are aggressively pushing the advantages of reproductive AI for the average consumer ’s workflow , but the IDC thinks customers are n’t respond to the AI features specifically ....