Intel ’s latestArrow Lake - base Core Ultra 200S processors have been off to a rocky launching , receive middling reviews from hardware examiner , includingfrom our own examination .
But accord to late sales data fromMindfactory , Germany ’s leading on-line personal computer hardware retail merchant , not a exclusive Core Ultra 200 - serial publication CPU has been sold so far . Meanwhile , AMD continues to overtop with 95 % of Mindfactory ’s CPU food market parcel .
This weak screening underscores important challenges for Intel in a market place that is traditionally undetermined to new computer hardware innovations but has recently slant heavy toward AMD ’s Ryzen card due to competitive pricing and robust performance .
🔥 first Arrow Lake C. W. Post launching sales event numbersAMD share shoot up to 95 %
ℹ️ UnitsAMD : 730 unit deal , 94.81 % , ASP : 267Intel : 40 , 5.19 % , ASP : 388
ℹ️ RevenueAMD : 195201 , 92.64%Intel : 15509 , 7.36%pic.twitter.com / oaiyG8LO4L
& mdash ; TechEpiphany ( @TechEpiphanyYT)October 29 , 2024
The Arrow Lake batting order includes screen background SKUs like theCore Ultra 9 285Kand Core Ultra 7 265K. Despite Intel ’s latest AI and performance sweetening , these processors have n’t captured the interest of Germany ’s microcomputer enthusiast .
In fact , Mindfactory ’s late CPU sale chart reveal that Intel ’s highest - ranking product , the Core i5 - 13400 , languishes in twenty-first lieu , far behind AMD ’s Ryzen chips , with sales volume primarily reduce in AMD’sRyzen 7 7800X3Dand Ryzen 7 5700X3D.
Intel ’s processorsaccounted for just about 40 units betray , representing only 5 % of total CPU sales — a stark contrast to AMD ’s top - selling chips , which saw 190 and 80 social unit sell , severally .
This lackluster performance in Germany starkly contrasts Arrow Lake ’s U.S. market mien where some SKUs , as perTom ’s Hardware , have sold out on platform like Newegg and Amazon . However , the Core Ultra 200S series has not been universally well - encounter , with mixed review place to a reversion in gaming functioning compare to prior generation .
In accession , Intel ’s recent financial difficulty , including a reported $ 1.6 billion quarterly loss and layoffs bear on 15 % of its hands , may have impacted the fellowship ’s ability to sharply push the Arrow Lake lineup in militant market .
Another possible factor affecting Intel ’s German sale could be regional discontent following the halted construction of Intel ’s $ 30 billion chip fabrication plant in Magdeburg . Planned as part of a broader strategy to establish local fabrication and strengthen link with the European market , this hold — or potential abandonment — may have break enthusiasm for Intel ’s products within Germany , further fueling AMD ’s dominance .
In amount of money , Intel faces an acclivitous battle to find terms in a European market where AMD has established a significant presence , and Arrow Lake ’s lustreless introduction only add to its late setbacks .
Addressing these challenge will require more than incremental hardware update . Intel may involve to rethink its strategy to convince tell apart buyers that the Core Ultra series is deserving the investment in a fiercely private-enterprise landscape .
